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Video presentation

Innovation and technology as a strategic pillar

ICMIF Biennial Conference 2024: Embracing transformation for operational excellence and value creation

Unimed, is Brazil's largest healthcare cooperative, with over 320 cooperatives, 116,000 physicians, and services for nearly 20 million customers. The organisation also encompasses a range of sectors such as insurance, retirement plans, and credit cooperatives, all integrated into a vast ecosystem. Innovation is as a strategic pillar, supported by dedicated initiatives like the "Stormia" innovation cell, innovation weeks, bootcamps, and data labs. Unimed’s technological advancements include tools for claims management, healthcare data optimisation, and virtual healthcare services. Sustainability and human-centric digital transformation are foundational principles, ensuring operations are environmentally, socially, and economically responsible while fostering inclusivity in innovation and decision-making processes.

Presenter:

Helton Freitas, President, Seguros Unimed (Brazil)

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