The SuperApp was developed by Seguros Unimed’s digital innovation cell, Stormia, in partnership with Unio, an open API (application programming interface) part of Unimed. The app brings together all the services offered by the company in one place, and operates across the various verticals of HealthTech, DentalTech, InsurTech, WellebingTech, FinTech and EduTech
Unimed markets and distributes individual insurance policies through the app, as well as inviting other cooperatives to use it, creating a digital cooperative platform. Every cooperative has its own settings, customers and doctors and some coops are already integrating their own medical record systems. Client locations are identified using GPS and AI algorithms are used to offer solutions specific to them.
There are already 5.7 million people using the SuperApp since it launched in 2020 (largely driven by the intensive use of telemedicine during the pandemic) and it is expected this will have increased to 6 million by the end of 2021. To date, the app is only available in Brazil, but the goal is that the technology will be made available globally for all coops and mutuals who are interested in using such a solution. It is even possible for coops to contribute to innovative solutions through the app and there are hopes that the app will become a hub in the future.